Now, a new report from the Financial Times says Apple has scaled back manufacturing and marketing for its Vision Pro headset ...

Apple's Vision Pro headset is still failing to see appeal among consumers, according to a new report from the Financial Times ...

Apple has reportedly slashed production and marketing for its much-hyped Vision Pro virtual reality headset due to weak sales ...

The Vision Pro launched in February 2024, wearing its ambitions (and its weight) proudly on its face. At $3,499 before ...

The Apple Vision Pro (starting at $3,499) has been, to paraphrase Monty Python, just resting production at its Chinese ...

After all the chatter about a follow-up version of Apple's Vision Pro headset, as well as a possible cheaper variant, it's ...

Apple cuts Vision Pro manufacturing and ad spend as virtual reality headsets fail to attract more customers. Read more.

Kelly has been writing about the pop culture and entertainment industries since 2016, diving headfirst into the theme park world in 2019. In 2022, she turned a long-time dream into reality by ...

They didn’t see this coming. Apple is significantly scaling back production of its initially popular Vision Pro headsets, and may even cease making the item by the end of the year, The Information ...

We’ve not yet seen the full rollout of Apple’s M4 chip family — the M4 Ultra is still yet to make an appearance — but already we’ve just learned that the M5 chip is now in production. That means it’ll ...

300 people are gathering in San Diego to explore the uses of Apple’s spatial computing headset for surgery and other medical applications. In early 2024, Ryan Broderick, a surgeon at UC San Diego ...