For years, connecting TV advertising to mobile performance – like app downloads or purchases – was a guessing game. But with the evolution of CTV, advertisers can now link TV ad exposure directly to ...

Samsung is among the smartphone brands that have most invested in implementing AI in mobile devices. The company leveraged its partnership with Google, where they work together and share technology, ...

The rise of mobile gaming has changed the entire entertainment landscape in only a few years. People once saw mobile games as simple distractions, but now they form a serious part of the fast-growing ...