Starbucks is serving up a new kind of treat for collectors and coffee lovers alike: Mini Frappuccino Keychains hidden inside mystery blind boxes. With six versions inspired by fan-favorite drinks, ...

H-E-B has gotten in on the blind box trend with a new keychain product sold at most of its stores. Each "H‑E‑B Brand Shop Mystery Box Keychain" costs $3.50 and includes one mini keychain. H-E-B said ...

Texans have a deep-seated love for all things H-E-B — and are leaning into a new "mystery" craze from the Lone Star State's most beloved grocer chain. TikTok user @blindboxrudy visited H-E-B's latest ...

H-E-B is getting in on a popular retail trend that wins shoppers who like an element of surprise with their novelty purchases. "Surprise, collect, repeat! Our limited edition Mystery Keychains are ...