Although issues such as the cost of hardware, the bulkiness of VR headsets and a lack of interoperability between ...

The metaverse – everyone is talking about it, but no one is exactly sure what it actually is. This makes it a bit difficult if we want to put together a list of platforms or experiences that represent ...

As the world increasingly embraces Web3, corporations are turning to metaverse applications to stay ahead of the curve. Based on Verified Market Research, the Metaverse market is anticipated to expand ...

A new study shows that developers believe that the Metaverse may become the “most popular” way to buy and sell crypto someday. The study, commissioned by API provider Agora, surveyed 300 developers‘ ...

A new report from the data and analytics company GlobalData suggests that the metaverse, a virtual world where users share experiences and interact in real-time within simulated scenarios, faces an ...

NEW YORK--(BUSINESS WIRE)--As retailers look to innovate new e-commerce experiences that rival in-store shopping, brands across a spectrum of categories are experimenting with metaverse offerings. But ...

Little by little the metaverse is democratized. Or at least that’s what we want to believe: brands venture with marketing campaigns into virtual universes where it is possible to buy digital goods and ...

Metaverse platforms, like Roblox and ZEPETO, are redefining how brands connect with consumers, blurring the lines between physical and digital identities, according to a new study from the University ...

Yeah, feels a bit harder to take it seriously when the company paying for the study has so much skin in the game. According to studies undertaken by consulting firm Deloitte (via Reuters), the ...

How do consumers across age groups perceive the metaverse, and how should retailers be tailoring the virtual shopping experience? A new study provided by the e-commerce platform Obsess offers insights ...

Here’s a comforting thought for email marketers who are themselves confused by the Metaverse: 49% of consumers haven’t heard of it, and 27% know little more than the name, according to 2022 Consumer ...