D2C brands can drive trials of their products in the form of Rs 200-500 worth trial packs, subscription boxes, and purchase freebies. In a pre-COVID world, it was perfectly normal to sample a new ...

I feel a bit sorry for product sampling. Since marketing began, it’s been a part of the mix for brands, and for good reason. On average, 35% of customers who try a sample will buy the sampled product ...

Multiple brands have increasingly shifted their focus to effective sampling, especially personal care category brands, in order to build a better image and give consumers a taste of the options ...

With 80,000 foundation samples available, Perfect Corp., M·A·C Cosmetics, and SoPost will deliver a truly tailored and unique customer sampling experience that combines AR virtual try-on, and physical ...