Everybody is talking about keyword clusters. At the core, it’s pretty simple – group related keywords together. Sounds easy, right? Some free tools walk you through some basic Natural Language ...

It’s no secret: keyword research is one of the pillars of a successful search engine strategy. They connect your website’s content with search queries that make them SEO 101. Your goal is to ensure ...

Topic clusters show Google that a website has lots of useful content and is relevant to a specific subject. Here's how they work. If you want to show Google that your webpages are both relevant to ...

Learn how to create content clusters that improve user engagement, boost your search engine rankings and drive more organic traffic to your website. With seven and a half million blog posts being ...

Opinions expressed by Entrepreneur contributors are their own. Keywords are actually whole phrases, and “long-tail” keywords are phrases with four or more words in them. Here’s an example: You can see ...

Most teams treat SEO gap analysis as a simple keyword comparison. But a real gap analysis goes deeper. It shows where competitors cover topics more thoroughly, where their websites are easier for ...

Former Secretary of Defense Donald Rumsfeld pointed out an important principle of business intelligence in his briefings when he talked about finding unknown unknowns. Known unknowns are questions ...

Topic Discovery helps users uncover hundreds of high-impact topics without the time-consuming process of manual keyword research. While traditional keyword research tools often overwhelm users with ...