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Here are the five elements of influence: CLARITY - Can you clearly articulate the value of what you do? CREDIBILITY - Do you hold authority in your industry? SCALABILITY - Is your personal time a critical factor in making sales? Does your customer acquisition process hold more than four touch points? VISIBILITY - Are you Google friendly? Do you have offline media presence? CONNECTIVITY - Does your business thrive on partnerships, JV's and alliances with other key players in your industry? Take t
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